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The brand has exploded and is frequently sported by stars like Snoop Dogg, Stephen Curry and T.I. "The next thing you know it was 100 shirts, the next order went to 200 shirts, and now I'm riding around and can't even see out the rental because I have all these shirts and sweaters in the back seats. "We pressed up like 25 shirts and just went to the neighborhood and they bought them up," Mistah F.A.B. He used that same business model when starting the Dope Era clothing line with his brother and friends. began writing raps and found success selling CD's out of his car. She purchased notepads, dictionaries, and books for her son. He told ABC7 News that she encouraged him to write as a child. Mistah F.A.B.'s mother died about 12 years ago. RELATED: Roots Community Health Center promotes wellness in East Oakland's Black community In the infancy stages of my writing, I began writing about my life and writing about my father, and what it was like growing up as a young Black man with a mother who was recovering from drugs herself."
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"He was a heroin addict using needles and things like that and just trying his best to survive," Mistah F.A.B. was raised by a single mother in North Oakland after losing his father to AIDS. In 2014, then Oakland mayor Jean Quan recognized Cox for his humanitarian achievements, recognizing Feb. “There is a lot of poverty and not enough resources (in the East Bay), so it’s good to have advocates for those types of issues.” “I think activism and being an entrepreneur is a great thing,” Garcia said. Mechanical engineering major Ivan Garcia said it’s important to have celebrities or important figures from the community as examples for the younger generation. It’s one sided most of the time so, it’s good to see genuine activism.” “There is a lot of activism around us and I feel some people don’t do it for the right reasons. “Where our passion and our drive come from, who we are and where we come from - all these things are a part of our journey and it’s important to remember that.”ĬCC EMT major Bret Fitzgerald said the Bay Area is known for being a place with people and communities fighting on multiple fronts “It’s this is a quality I believe our students can learn from,” Frappier said. “After making his money, he continues to give back to his community through nonprofits and donates school supplies to kids.”įrappier said he doesn’t know much about the evolution of hip-hop, but he is familiar with activism. “He got all these artists together to bring Bay Area culture together and a sense of community and pride in our roots,” he said.
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A person goes through a lot.”ĪSU Senator Zachary Frappier said although he is not from West Contra Costa County, what interested him in Mistah F.A.B. “He can provide realistic motivation to students teaching ways to create, reach and obtain goals.”Īccording to, Cox said, “My evolution as an artist is basically expanding on where I was. “He may inspire students to create a clothing line or advocate for their community or even write a book, with the relatable story he has to tell,” Brown said. “So, we found a way to do both at the same time.”Ĭox, who became an established emcee in 2005 with his first album “Son of a Pimp,” didn’t release a second album until 2015.Īfter having issues with his record label and family turmoil surrounding the death of his mother and life sentence of his brother, Cox focused on branching out on a businessman and activist. “We want students to be motivated and entertained,” she said. “We think students will really enjoy hearing from an activist whose efforts relate to a lot of students.”Ĭox, whose first book was published back in October, explores his journey from being a rapper in the streets of Oakland to owning and operating a clothing line to now becoming an author.ĪSU asked students via Surveymonkey, which is an online survey generator, what type of events they would like to see on campus.īrown said students asked for more Bay Area rappers and book readings. “Having a speaker on campus that a lot of students can relate to can be very impactful,” ASU Vice President Laciee Brown said. The event will be hosted by the Associated Student Union (ASU) and include an overview of the book presented by Cox, along with a discussion and question and answer session for attendees.
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(Stanley Petey Cox) will be coming to Contra Costa College to promote his book “Dope Era” on March 28 at 4:30 p.m. Bay Area rapper and entrepreneur Mistah F.A.B.